The A/B Testing Simulation is modeled after real-world interfaces, the Simulation provides students with a highly interactive look into the world of A/B testing, and engages them throughout the entire process from setting up questions to reading the outcome data to find actionable insights. Conduct exploratory data analysis, assessing and cleaning data, and then build, train, test, and evaluate machine learning models (using XGBoost). Business Analytics: Data-Driven Strategy Big data and analytics are more than technology and data science problems to be relegated to specialists. 3. Interested in exploring other Wharton Executive Education programs? Learn more about the program here: http://bit.ly/2S5HbdSProfessor Christopher Ittner talks about Wharton's Business Analytics (Online): From Data to Insights. You will have access to the online learning platform and all the videos and program materials for 12 months following the program start date. Identify effective methods for collecting data on customer behavior and use it to make better decisions for your business. First, identify three sources of use cases and start to build them. How Entrepreneurs Can Use Machine Learning to Make their Business Successful? Duration: 3 months online, 68 hours per week, +1.215.999.8689 More than 300,000 learners across 200 countries have chosen to advance their skills with Emeritus and its educational learning partners. The major challenge is first identifying the right business problem to solve, and then determine if. Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. Determine the most favorable outcome for a business decision using decision trees in conjunction with optimization and simulation. The Business Analytics: From Data to Insights online course is designed under the Wharton Executive Education, in collaboration with Emeritus, an online education platform. Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. . Data that is collected by the company is used to create predictive models. $79/month Partial (or pro-rated) refunds are not offered. The Business Analytics program is designed to give participants an understanding of how to look at data and identify insights, improve their ability to make long-term predictions, and prescribe future actions to help make better business decisions. . All certificate images are for illustrative purposes only and may be subject to change at the discretion of the Wharton School. Invite a friend or colleague and get US$275 off on your program. A/B Testing The Business Analytics joint concentration between the OID and STAT departments is designed to build deep competency in the skills needed to implement and oversee data-driven business decisions, including (i) collecting, managing and describing datasets, (ii) forming inferences and predictions from data, and (iii) making . Accounting Analytics explores how financial statement data and non-financial metrics can be The smart digital certificate can be shared with friends, family, schools, or potential employers. use data effectively to address business challenges of your own. Whartons online Business Analytics Specializationarms managers and leaders with the tools needed to break away from the pack. Wharton Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact programs for working professionals. EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Anheuser-Busch Professor of Management Science; Professor of Operations, Information and Decisions; Department Chairperson, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Associate Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, The K. P. Chao Professor; Professor of Marketing; Faculty Director, Wharton Customer Analytics Initiative; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Co-Director, Wharton Customer Analytics Initiative (WCAI), The Wharton School, Research Interests: Pricing, social influence, social networks, Associate Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Research Interests: Global collaboration, teamwork, knowledge sharing, information-technology use, human and intellectual capital, Geoffrey T. Boisi Professor of Accounting, The Wharton School, Research Interests: Corporate disclosure, institutional investors, stock market anomalies, Practice Professor, Operations, Information and Decisions, The Wharton School, Research Interests: People analytics, judgment under uncertainty, organizational behavior. We unite the Schools trail-blazing teaching, research, and industry engagement initiatives that use data to improve decision-making and generate actionable business insights. After reviewing the information on the program landing page, we recommend you submit the short form above to gain access to the program brochure, which includes more in-depth information. All withdrawal and refund requests should be sent to admissions@emeritus.org. $79/month All school and university names, program names, course names, brochures, logos, videos, images, and brand references used in this website are for identification and informational purposes only. We encourage faculty members around the globe to participate. Business Analytics: From Data to Insights, Descriptive Data Collection: Surveys, Net Promoter Score (NPS), and Self-Reports. All programs are designed to fit into your working life. Candidates have flexible payment options that allow them to choose to pay the full fee at once and in two or three installments on the respective dates. Find available business and data analytics courses and programs offered at Wharton at the undergraduate and graduate level. Please contact your program advisor, or email us for details. Wharton's online Business Analytics Specialization arms managers and leaders with the tools needed to break away from the pack. How has Kohl's been using analytics for smartphone targeting? The expert faculty will brief the Business Analytics: From Data to Insights certification with a combination of live and recorded video lectures. Delivered in collaboration with program partner Emeritus: This program is also offered in Spanish. Participants will need the latest version of their preferred browser to access the learning platform. Almost 75 percent of companies need the technology and skills to make effective use of collected data. Excited to share that I have successfully completed the Business Analytics: From Data to Insights certification program through Wharton Executive Education at How Data Analytics Can Help Deliver Social Good December 20, 2022 How Analytics Is Changing Finance November 29, 2022 Beyond Business: Humanizing ESG December 13, 2021 Vanderbilt Medical Center Case Study: How to Improve Predictions The principles youll learn are simple, but theyre so powerful. All the contents of the course would be made available to students at the commencement of the course. Please email us with the details of the program you are interested in, and we will assist you. Analytics can be valuable for nearly all industries . APPLY NOW Passing Criteria school.support@emeritus.org. Philadelphia, PA 19104. ai-analytics@wharton.upenn.edu. If you are uncertain about program prerequisites and your capabilities, please email us at the ID mentioned above. Whartons three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. Cohort changes may be made only once per enrollment and are subject to availability of other cohorts scheduled at our discretion. These are the topics for the graded assignments: Identify Effective Methods for Collecting Customer Data Get a chance to interact with Wharton faculty, who are experts in their field, to better understand how to apply business analytics and turn data into a competitive advantage. forecast future financial scenarios. Business Analytics: From Data to Insights. Yes, the flexible payment option allows a participant to pay the program fee in installments. Why were stores either selling out of Time magazine or only selling a small fraction of their inventory? Candidates can use the email group-enrollemnts@emeritus.org for further information. Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. Step 4: Candidates will be directed to the application page where they have to fill in additional details about themselves. Dan Taylor, faculty director of Wharton Forensic Analytics Lab, weighs in on the significant deficiencies in FTXs internal controls. No business school is better placed than Wharton to help you take charge of information, not be overwhelmed by it. Business Analytics: From Data to Insights (Wharton Executive Education) 3. Their research has been published in leading journals, including the Journal of the American Statistics Association, Marketing Science, Manufacturing & Service Operations Management, and the Journal of Consumer Research, and they have been quoted or featured in outlets like The Economist, New York Times, Wall Street Journal, and Washington Post. A business intelligence analyst at a tech company, say, Spotify, might analyze large amounts of data to generate insights and reports that management can use to make decisions. Questions like, how can analytics help you predict the future better? About us. Some of the companies discussed include Amazon, Netflix, and Starbucks. According to a 2020 Sisense COVID-19 survey, 55% of companies used data to improve efficiency during the pandemic while 47% relied on it to improve customer interactions and 45% used it to predict business outcomes. Upon successful completion of the program, you will receive a smart digital certificate.
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