At the end of the video, we provide a recommended cold call script that this salesperson could use when trying to cold call for this particular service. Loan officer scripts help a wide range of situations, from probing the needs of new leads to building referral partnerships. The answer: Tell them that a mutual connection suggested you speak to them. Booking a follow-up sales call is one of the best outcomes for a cold call since it demonstrates interest and an initial commitment from your prospect. In a credit card telemarketing campaign, does the script need to include the number for consumers to call if they want to be added to the company's internal DNC list? Scripts can help your loan officers and your business in multiple ways. The reason Im calling is to get some time on your calendar., I just noticed on your site that you [recent business action] this quarter. I also think that it is good that he asked a couple of qualifying questions: You are still handling SalesScripter? Build profitable relationships with referral partners, Direct integrations with the top loan origination systems, Simplify the mortgage application process, Loan Officer Scripts Turn Leads into Clients, 2022 Jungo | Salesforce and Sales Cloud are trademarks of salesforce.com, inc., and are used here with permission |, Keep your scripts short and focused on key goals such as building rapport and identifying client needs, Allow flexibility in your scripts based on how the other party responds, Have loan officers rehearse scripts by themselves and with partners so that they gain confidence in their ability to recall and adapt scripts spontaneously, Track the results of your scripts so that you can make continuous adjustments and improvements. For additional insights on outbound sales calls and how sales reps feel about them, check out some of these interesting stats below: These outbound sales call script examples can assist those in sales management positions, help new reps during sales mock-up calls, and guide sales reps in fostering effective sales calls. Fit Small Business content and reviews are editorially independent. Similar to the above, this script positions you away from salesperson and more towards trusted authority.. For example, the loan officer might send a message which begins, Thanks for visiting our site to research home mortgage rates. Here are seven outbound sales call script examples based on specific objectives, such as setting an appointment, citing a referral, or following up on a previous conversation. Im calling from [your company]. Other than the information on their LinkedIn profile, its unlikely youll know much about your prospect on the initial cold call. Mortgage lenders & loan brokers have limited time for prospecting for new business and have found it lucrative to hire a telemarketer . His mastery of this area began while working in hunting roles selling technology products to large corporations and took it to the next level while building and managing an inside sales call center. Identify yourself. Analyze and transcribe calls Spot keywords and qualify leads with Conversation Intelligence. Have you thought about using [your product type] as a solution?. If they seem like a prime candidate for your product or service, its now time to introduce your offer. Qualifying Questions Hi [prospect]. For example, you could ask them what their current marketing tech stack looks like (if youre selling a MarTech solution). Compile & organize the information you discover in your outbound sales calls with a robust CRM like Salesforce Essentials. Prompting next steps with a call to action. For example, lets say that a prospect just visited your website looking for information on home mortgage rates and they opted into your email list. This task can take some time, so make sure you start at the beginning of the day when youre planning your contact activities to keep information fresh and top-of-mind. For newer loan officers, a script provides a solid basis to build on until they gain the experience to be spontaneous effectively. The MCA is based on your business's cash flow and not your business history or credit score. Always try to call by the business owner's name. Here, you can see your monthly payments are $2,100 a month, but your total cash out-of-pocket goes down to $102,240. Out of interest, have you thought about selling your home?. Reflect on your call and figure out what you can do better next time. Personalize this with the incentive you offer for your referral systems. Just like the example scripts shared in parts 1 and 2, these cold calling guide scripts are aimed to help you add value to your community. Start by identifying your best users. In a few sentences, tell them who you are, pique their interest, and try to ask a question that can't be answered with a yes or no. This sample sales script demonstrates this perfectly: Hi [NAME], this is James from Exploration Homes. The idea of asking the question about paint points is to qualify the lead. Is that right? It can keep conversations focused, action-oriented, productive, and time-efficient, discouraging unguided rambling which is prone to happen when officers dont know what to say. Whats the best way to turn a cold call into a warm one? Im reaching out to discuss how our solutions can help your business., Prospect: Umm. I just noticed on your site that you're hiring 10 new sales reps this quarter. Then there are trigger events. These are events that happen within a target organization or a prospects career that provides the best opportunity to call. Download our free sales script templates and customize them to move leads through your sales process more efficiently. Here's some general guidance for cold calling: Remember that rejection is an illusion. Youve already told them why youre calling, and you may have even emailed to provide context for the next time you call. A good script will give clarity on how the call will progress. Josh Friend, CEO of mortgage CRM solution provider Insellerate, says lenders saw record volume and more leads than they could even handle. Why/why not? Can I call you back in a while?, You: [Prospect], I receive this response almost every day and believe me no one calls back. Hi [lead name], this is [your name] from [your organization name]. Several companies in [industry] are already using [solution] to help their [relevant staff] get more conversations started and meetings booked. Save the small talk for your follow-up calls after youve already built the relationship. Use this script to follow-up after the fact: Hi [NAME], I left a voice message last week regarding X and thought Id see if now was a good time to reach out.To remind you, we [STATE YOUR VALUE PROPOSITION]. There are many different styles of sales scripts, ranging from simple bullet points to exact lines of dialogue. A little preparation can help you turn a call into a sale. Words expressing courtesy. Everyone has their sticking points. 4. I wanted to follow up on the voicemail I sent last week. Would [date and time] work for you? There is always big money at stake in real estate, but no one has any time. A sales script is an effective way to engage. From here, move into your value proposition, address any objections and secure the appointment. This is clever, as it elicits a micro-yes from the prospect early in the call. These scripts are particularly suited to account-based marketing efforts. If the answer is yes, you can go through your usual process. Are you still looking for a property? Tell me, are you considering selling your home now or in the near future? This outbound customer service call script does just that as a method for getting your foot in the door with the contact. You wouldntwant to read a script robotically but, if a loan officer doesnt have a prepared script, theyre going to instinctively fall back on whatever subconscious language theyre used to using. Sep 30, 2021 - Explore MCA Leads World's board "telemarketing script for business loans" on Pinterest. I truly believe I can help you find your ideal home as quickly as possible. To wrap things up, lets talk about how to be an effective salesperson on sales calls: Be positive. Hi, [first name], I hope youve been enjoying your new home since we closed on your mortgage. Sales Process [Prefers familiar brand] We do get clients who have used those firms in the past and found issues with [potential issues]. Based on [our prior conversations or my research], you [were interested or would be a great fit] [in or for] our [product or service] due to [reason they would be interested or a good fit]. My name is [your name] with [your company]., The reason that I am calling today is to get some time on your calendar., I thought the best place to start might be to schedule a quick call to learn about the current sales challenges and goals that you have in your sales team., Do you have time to talk on [name a time/date]?. Just because somebody doesn't want to talk to you doesn't mean. Do you know who that might be?. As part of HubSpots sales management features, specific information can be collected by sales reps during calls using, customer relationship management (CRM) platform. No worries. Cold calling is used to make direct connections with prospects and potential buyers over the phone, making them aware or interested in the solution youre selling. Your telemarketing script should have enough room for questions to understand the pain points of customers and establish a relevant need for your products and services. With your permission, I was hoping to ask you a few questions and see if there is anything we are doing that you could benefit from.. Hi, [first name], Im a loan officer who handles about [number] of clients a year, and I thought I might be able to help steer some business your way. It also forces a quick yes or no response. Telephone Authorization for Bank Debit. If youve decided its not a good fit right now, lets talk about it and decide when to revisit. Hire a sales-assistant or telemarketer to make prospecting calls. If youd like to learn more, call me at [your number]. Timing is a massive factor for any sales channel, not just cold calling. She uses her industry knowledge to deliver the best answers to your questions about sales tools and sales management. The principal amount advanced can range from $2,500 to $1 million, but most MCAs will fall between $5,000 and $500,000. Bianca Caballero is a subject matter expert at Fit Small Business who covers Sales and Customer service topics. Show them you have something valuable thats worth their time. Otherwise, get back on track and keep your goal in mind. Although there are many ways you can build a productive conversation within this timespan, the best cold calling script templates generally use the following structure: A quick introduction Establishing rapport or common ground Setting up an offer Prompting next steps with a call to action Start with a Quick Introduction Because he is leaning more toward selling the product than selling the meeting, when I say that I dont need to product he is selling, there is not much that he can say. Follow a proven script until you feel more comfortable and it begins to flow. Ill send you an email with more information as well. With some products, its better to show than to tell. I wanted to see if it would make sense for us to have a quick conversation to find out more about it.I can be reached at [YOUR PHONE NUMBER].Again, my name is Bob Bentz with ATS Mobile at [YOUR PHONE NUMBER].Thanks, [NAME]. His response to this was not great because he just asked me to keep him in mind. Are you looking forward to buying your own home?, Hi, is this [prospect]? Regardless of what you sell, the outbound call center script can be customized to suit your business and help you move prospects from brand awareness to interest in what you offer. Make sure you have a way of rewarding both your current customer and the friend they refer. Give me two minutes of your time and I promise youll be clear on whether or not this is a good use of your time.. Im [job title] at the company. I think there can be a lot of value added to your business from our conversation. Instead, empathize with their position, ask additional qualifying questions to find out if theyre the right person to speak to, and make note of their concerns in your CRM for future reference. You need to learn how to pronounce the prospect's name properly, so you can use it here. For example, if you're talking to a potential refinancer, tell a story about how quickly you closed your last refinance. But sometimes, you just have to dial a contact with relatively little information. Id love to show you more with a 15-minute [demo or presentation]. OK, no worries. We may make money when you click on links to our partners. We hope this cold call example for lending services helps give you ideas for how to improve your own sales efforts! Id like to get us moving to the next stage in the process. Ive made it my mission to help 100 people move into their dream home by [DATE]. LinkedIn is a salespersons best friend for a reason. Prior to working at FSB, she was in field sales and territory management. These scripts are particularly suited to account-based marketing efforts. Hi, [prospect], how are you today? This reads just like a cold email. [Happy with current provider] This [special or promotional] is a great [no-risk or zero commitment] opportunity to learn about our brand and see why our unique value proposition might be a better fit for your business compared to your current provider. Ill leave my information with you and reach out to [contact name] in a few days. This little script can help quickly find the right person (via Eventual Millionaire): Hello, I was hoping you might be able to help me out here, Im looking to connect with the person in your department who manages [target process]. Id feel much better if I knew your name before I asked for a favor. Scripts included are: Appointment Setting Script. Here, youre working with the gatekeeper instead of treating them as an obstacle. I wanted to ask you if you know anyone else currently looking for a new property who I might be able to help in the same way? We compared dozens of call Sign up to receive more well-researched sales articles and topics in your inbox, personalized for you. It's free to sign up and bid on jobs. Dont make your scripts dry and monotoned. Scripts allow for continuous improvement. For this reason, its smart to keep your scripts really concise. Objection handling is an accepted part of the sales game. Plus, a scheduled call will give you more time to talk through your sales pitch and answer any questions they may havewithout the pressure of cold calling. Facebook Lets start with the basics. Objections, getting shot down and dealing with irate prospects, cold calling is enough to challenge anybodys character. Whats the best way for me to be connected with them?. Some of the following points help create an effective telemarketing script template that will help . Once theyve provided a smaller piece of information, ask a relevant question. I think the biggest area for improvement in this cold call example for lending services is the sales process that the salesperson was trying to go through. Download Now: 10 Free Sales Call Script Templates Dan Tyre Published: November 16, 2022 You have your list of names and phone numbers. Would this be of interest? The reason I'm calling is to get some time on your calendar. Diving right in demonstrates that you're a professional. Assuring words. Cold calls are all about taking control in the beginning. In this article, were focusing on cold calling through telemarketing, but cold calls can also refer to in-person contact visits. Id love to show you more with a 15-minute [demo or presentation]. He was trying to close for a meeting where experts could explain their options, which is trying to sell the meeting. Scripts help loan officers organize conversations according to sales best practices, overcome cold-call reluctance, and pursue continuous improvement through ongoing iterations. Would [time/date] work for you?. This builds confidence, and lets face it, can help overcome cold call reluctance. This statement connects the reason you're calling with why they should care. This call center introduction script allows your prospect to learn more after introducing your products or services. By pulling new prospects into the sales funnel, successful cold callers play a key role in the sales process (particularly in terms of B2B lead generation). Finally, utilize the power of call recording. Several companies in the [INDUSTRY] are already using PersistIQ to help their current sales development team get more conversations started and meetings booked. Can I ask you a few questions first? If your workplace has private rooms then use them whenever you can. Sound good?From there I tell them more about the program, just enough for them to agree to set up an appointment, and then go into my appointment setting script. Would [date, time] be a good day to meet or would [alternate date, time] work better? Data Profiling Script. When a turn of phrase proves effective, you can keep it, or if it doesnt get results, you can adjust it. Do you have a quick minute?, You: Im sure you are a busy person, and I want to respect your time, so Ill be brief. Although there are many ways you can build a productive conversation within this timespan, the best cold calling script templates generally use the following structure: As a rule of thumb, you have no more than 30 seconds to introduce yourself at the start of an outbound sales call. If you have just minutes, I can quickly show you how we can help., Prospect: Yes, I think I have two minutes.